# How Do I Turn People Who Engage With My LinkedIn Posts Into Leads?

> A GTM play for Revnu. Every week, collect the people who reacted to or commented on your own LinkedIn posts, keep the ones who fit your buyer, and follow up by LinkedIn and email while you're top of mind.

Canonical: https://revnu.com/docs/play-your-post-engagers
Last updated: 2026-10-18

Every post you write pulls in people who care about your topic. Most of them never hear from you again. Revnu collects everyone who reacts to or comments on your LinkedIn posts, keeps the ones who fit your buyer, and follows up while your post is still fresh in their mind.

## Why it works

These people already know your name and already agreed with something you said. That's the warmest outbound there is. A message that picks up where your post left off feels like a conversation, not a pitch. And because Revnu runs it every week, your content turns into pipeline on its own.

## How to run it

1. **Point Revnu at your profile.** Give it your LinkedIn profile link, or teammates' profiles too.
2. **Collect the engagers.** Revnu reads your posts from the last week and lists everyone who reacted or commented.
3. **Keep the buyers.** Revnu drops peers, recruiters, sellers and anyone outside your buyer profile, and checks each company.
4. **Reach them on two channels.** A LinkedIn connection request or message from your account, plus an email to a checked work address.
5. **Pick up the thread.** The opener mentions the post they engaged with, and offers one useful next step.

## The prompt

> Here's my LinkedIn profile: [profile link]. Pull my posts from the last 7 days and list everyone who reacted or commented. Keep the people who fit our buyer and skip peers, recruiters and people selling to me. For each one, find their work email and write a LinkedIn message and an email that mention the post they engaged with and offer [your low-barrier offer].

[Try this in Revnu](/sign-up?prompt=Here%27s%20my%20LinkedIn%20profile%3A%20%5Bprofile%20link%5D.%20Pull%20my%20posts%20from%20the%20last%207%20days%20and%20list%20everyone%20who%20reacted%20or%20commented.%20Keep%20the%20people%20who%20fit%20our%20buyer%20and%20skip%20peers%2C%20recruiters%20and%20people%20selling%20to%20me.%20For%20each%20one%2C%20find%20their%20work%20email%20and%20write%20a%20LinkedIn%20message%20and%20an%20email%20that%20mention%20the%20post%20they%20engaged%20with%20and%20offer%20%5Byour%20low-barrier%20offer%5D.)

LinkedIn steps send from your own account once you [connect LinkedIn](/docs/connect-linkedin), paced to keep it safe. Each lead keeps the post on its **Signals** tab.

## Run it every week

> Every Friday, collect the people who engaged with my LinkedIn posts this week, keep the ones who fit our buyer, and add them to the Warm Engagers campaign with a LinkedIn step and an email.

Set it up as a [workflow](/docs/recurring-work). Want more engagers to work with? Revnu can draft your LinkedIn posts too, see [social posts](/docs/social-posts). See also [recurring work with workflows](/docs/recurring-work) and the [workflows API](/docs/workflows).

## Related

[Competitor LinkedIn commenters play](/docs/play-competitor-linkedin-commenters), [category influencer engagers play](/docs/play-influencer-engagers), [LinkedIn invites and messages](/docs/linkedin-outreach) and [all GTM plays](/docs/play-overview).

## Frequently asked questions

### Will people mind a message after liking my post?

A short, relevant note from the person whose post they just liked reads as friendly. Keep it about the topic, skip the hard pitch, and offer something easy.

### Can I include my teammates' posts?

Yes. Give Revnu each teammate's profile link. If they've connected their own LinkedIn, Revnu can send each one's messages from their own account.

### Should I message on LinkedIn or email first?

LinkedIn first usually works best for engagers, since they met you there. Revnu can put a connection request first and an email a few days later in the same sequence.

### What if I only get a few engagers a week?

Then every one is worth a personal note, and Revnu writes each by hand. To grow the pool, add the [competitor commenters](/docs/play-competitor-linkedin-commenters) and [influencer engagers](/docs/play-influencer-engagers) plays.

### Does Revnu need my LinkedIn login to see who engaged?

Revnu reads public posts with its own scrapers, so collecting engagers works without your login. You connect LinkedIn only for the messages it sends as you.