# How Do I Book Meetings Before a Conference Even Starts?

> A GTM play for Revnu. Four weeks before a conference, Revnu finds the people posting about going, the speakers and the exhibitors, keeps the ones who fit your buyer, and writes to set up a coffee at the event. You arrive with a calendar full of meetings.

Canonical: https://revnu.com/docs/play-event-attendees
Last updated: 2026-10-18

Most people go to a conference and hope to bump into buyers. Revnu books the meetings before you get on the plane. It finds the people going, the speakers and the exhibitors, keeps the ones who fit your buyer, and asks each one for a coffee at the event.

## Why it works

A shared event is the easiest reason to meet. "We're both at [event], want to grab 15 minutes?" asks for little and lands with people who are already in meeting mode. People announce they're going on LinkedIn weeks ahead, speaker and exhibitor lists are public, and every one of them is a buyer you can reach before the crowd does.

## How to run it

1. **Start four weeks out.** Tell Revnu the event, the dates and the city.
2. **Find who's going.** Revnu searches LinkedIn posts from people saying they'll attend or speak, and reads the event's public speaker and exhibitor pages.
3. **Keep the buyers.** Revnu checks each person and company against your buyer profile.
4. **Find the email.** A checked work email for each person.
5. **Ask for a coffee.** A short note: you're both at the event, one line on why it's worth 15 minutes, and a time slot.
6. **Stop on time.** Revnu keeps follow-ups before the event starts.

## The prompt

> I'm going to [event] in [city] on [dates]. Find people posting on LinkedIn that they're attending or speaking, and read the event's speaker and exhibitor pages. Keep the people who fit our buyer, find their work emails, and write a short email asking to meet for 15 minutes at the event. Stop all follow-ups the day before it starts.

[Try this in Revnu](/sign-up?prompt=I%27m%20going%20to%20%5Bevent%5D%20in%20%5Bcity%5D%20on%20%5Bdates%5D.%20Find%20people%20posting%20on%20LinkedIn%20that%20they%27re%20attending%20or%20speaking%2C%20and%20read%20the%20event%27s%20speaker%20and%20exhibitor%20pages.%20Keep%20the%20people%20who%20fit%20our%20buyer%2C%20find%20their%20work%20emails%2C%20and%20write%20a%20short%20email%20asking%20to%20meet%20for%2015%20minutes%20at%20the%20event.%20Stop%20all%20follow-ups%20the%20day%20before%20it%20starts.)

Have an attendee list already? Attach it in chat and say what it's for. See [reach a list or event](/docs/uc-list-or-event).

## Run it every week until the event

Posts about the event pick up as it gets closer. Make it a [workflow](/docs/recurring-work):

> Every Monday until [event], find new LinkedIn posts from people going to [event], add the ones who fit our buyer to the [event] campaign.

When the event is over, pause or delete the workflow on **Workflows**, or ask Revnu to. See [recurring work with workflows](/docs/recurring-work) and the [workflows API](/docs/workflows).

## Related

[Reach a list or event](/docs/uc-list-or-event), [people asking for recommendations play](/docs/play-buying-intent-posts), [handle replies and book calls](/docs/uc-replies-and-calls) and [all GTM plays](/docs/play-overview).

## Frequently asked questions

### How early should I start?

Four weeks is a good lead time. Calendars fill up in the final two weeks, so early asks get the best slots.

### Can Revnu use the people who reacted to event posts?

Yes. Reactions and comments on the event's own posts are a strong list of people who care. Paste the post links and Revnu collects the engagers the same way as the [commenters play](/docs/play-competitor-linkedin-commenters).

### What about after the event?

Ask Revnu to follow up with everyone you met and everyone who said "next time". A second campaign after the event turns conversations into calls.

### Does this work for webinars and online events?

Yes. Online events have public speaker lists and registration posts too. Swap "coffee at the event" for a short call the week after.

### Can I invite people to my own dinner or side event?

Yes. Describe the event, the date and when invites stop, and Revnu writes invitations instead of meeting requests. See [reach a list or event](/docs/uc-list-or-event).
